Cazenovia College The Pre Consumption of Service Discussion

Question Description

I’m working on a management question and need an explanation and answer to help me learn.

Describe the overal impact of pre-, during, and post-

consumption of service.

Using a tourism based business example, describe

the key marketing components of each of the three

phases 1) pre-consumption; 2) during consumption;

3) post-consumption and how each applies to the

business you describe.